3 ways to stand out during the busy season

Busy season is almost here - is your company ready to stand up to the competition? Here are three ways to make sure you company doesn't get left in the dust.

Customers first - always

It's the No. 1 reason businesses shut down. It's the No. 1 indicator of your reputation. Looking presentable and taking care of your customers' needs in a timely manner are two ways to improve your company's customer service overall.

Have a social media presence (and keep it updated)

How does your company participate on the web? Be sure to maintain it regularly, posting not only information relevant to your business, but also the industry as a whole. This is a great way to create a dialogue with your clients - be sure to always respond to their comments, good or bad!

Strategize specials to entice customers

Last month we posted about how to create coupons and specials for your HVAC business, did you read it? Creating coupons will create awareness about your company and will bring the business of money-conscious customers.

What are some of your tips for keeping up with the competition during the busy season?

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