Social Media Customer Service Best Practices

Social media is a fantastic tool for getting the word out about your company. When used well, it's also an avenue to showcase amazing customer service.

In this video, Victoria Richardson, Sales and Marketing Marketer for HVAC Learning Solutions and Valerie Mastalka, Interactive Marketing Manager for Lennox, discuss the top three things you need to know about using social media as a customer service tool.

To see more videos from HVAC Learning Solutions experts, visit our YouTube page! Questions about our social media program? Email us at

Want more tips on using social media to grow your business? Check out the HVAC Learning Solutions online training, Social Media 110 - How to Build Your Brand Through Social Media. Think you don't have time for training? This course is only 45 minutes long.

Take the Class

Still Hungry?

More Information, Training, and Tips